Opening October 19, the temporary location of the new Louis Vuitton store in Miami’s Design District will be replaced by a permanent location in the heart of the Design District in 2014. In celebration of the opening, Louis Vuitton has commissioned famed graffiti writer Marquis Lewis, known as RETNA to paint a mural on the store façade.
This marks the first time luxury fashion house Louis Vuitton will have an artist create an original work on the façade of one of its North American stores. RETNA will create a work of art adding a distinctive vibrancy to the community.
According to RETNA, “It is an honor to work with Louis Vuitton. Louis Vuitton has a deep appreciation for art and the creative process. Using their store’s exterior as a canvas for street art is exceptional and truly inspiring for me as an artist.
The Design District is a neighborhood genuinely devoted to fostering creativity and promoting the arts, values that mirror Louis Vuitton. The brand has been committed to the area for a while and believes in it as a luxury shopping destination. Centrally located, the Design District meets the needs of Louis Vuitton’s clientele – both local residents and transient customers.
Valérie Chapoulaud-Floquet, President and Chief Executive Officer of Louis Vuitton North America said, “We are thrilled with the opportunity to collaborate with RETNA, an artist whose work blurs the lines between beauty and edge. Our close relationship with the world of art is central to the Maison’s heritage. The Design District, an area pulsing with artistic, innovative and creative energy, is a natural home for Louis Vuitton and we look forward to sharing RETNA’s extraordinary work with the neighborhood.”
The main entrance of the new store opens into a specialized Travel Room where customers can discover a range of classic trunks, luggage and travel-specific accessories. The ground floor is furnished with antique Parisian furniture and houses a curated selection of men’s and women’s leather goods, ready-to-wear, shoes, fashion jewelry, eyewear and textiles. There will also be a private salon on the second floor that will provide a more intimate experience for clients.
A private salon on the second floor will provide a more intimate experience for clients. [via]